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Handbook of Sustainable Design of Digital Services

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Ux/Ui    ODD#3     ODD#5     ODD#10     ODD#12    

How well is the user's attention controlled by the service ?

Recommendation 

Use

A People

B Planet

C Prosperity

Difficulty

**

Priority

Medium

Récurrence

OnUpdate

Tests

Has a diagnosis of attentional design been carried out?

Precisions

The user's attention is an asset that should be considered scarce and valuable. From this perspective, respect for the user also depends on his ability to focus his attention on the elements of his choice, rather than those that the service would like to highlight.

Use Case

Captology study is deployed

- Attentional design - Planet centric - Captology evaluation matrix

Additional elements

Operational issues related to the project

Posts

Rule for assessing the level of compliance of the criterion

/

Life cycle

Utilisation

4 other criteria related to the recommendation: Value: design an ethical Digital Service, in line with your values

Recommendation Essential

Methodology

Does the service avoid Dark Patterns ?

Recommendation Essential

Use

Are rules in terms of respect for the user in place ?

Recommendation

Use

Are the legal display and communication standards on the RGAA (public service and private company with more than € 250 million turnover) taken into account ?

Recommendation

Use

Are the advertisements clearly identified as such and do they have a real economic value in the service ?